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After taking over hair color, the tie-dye trend is back, with its mind-blowing shapes and patterns set to adorn our clothes this summer. Welcome to psychedelia, where fashion gives free rein to our hearts’ desires (without the illegal substances, of course!).

This season, tie-dye is making a big comeback. However, the days of overdosing on rainbow colors are gone. Instead, the trend for ‘tying and dyeing’ has brought a touch of beauty back into the mix: lighter pastel blends, with two to three colors max, are now the order of the day.

Prada illustrates this masterfully with its neo-bourgeois reinterpretation of tie-dye. The brand revisits New Age prints with sophisticated touches that look stunning on its midi pleated skirts or purses - a thousand miles away from the original spirit of the ‘psychedelic drug-fueled hippy’ trend.

« By applying this print to any piece (except sportswear/casualwear) and incorporating it into a ‘brainy girl’ look, Italian designer Miuccia Prada has taken tie-dye to new heights, and a million miles away from the Woodstock revival. »

 Lise Huret for tendances-de-mode.com


Meanwhile, at Stella McCartney, it’s denim that’s the subject of the tie-dye cult, like the acid-wash denim jumpsuit worn by Kaia Gerber, whose photo featured in all the fashion magazines. Also surfing on this esoteric and spiritual trend, Julien Dossena for Paco Rabanne delivers a stunning take on tie-dye with his amulets and obscure symbols.


In everyday life, this trend is about creating just the right balance: more Wu than Woodstock, with tie-dye print on T-shirts or denim shirts, combined with classic, chic shoes. So put away your flip-flops and leave the Goan vibe behind, and slip on a pair of utterly beautiful Vanessa Wu sandals or cowboy boots instead.

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