#Women in Wu
11 oct.

Just Maud(inette)

Born and raised in Lyon, Maud now lives in Nice on the French Riviera with her husband Stéphane and her daughter Louise (Loulou to friends and family). She also has a baby boy on the way. After several years in marketing, she decided to devote herself to blogging, sharing moments of her everyday life with her Instagram followers.

@maudinettte offers followers a panorama of Maud's life: sunny photos that reflect the joys of family life, encompassing travel, food and fashion.

Maud first set up her Instagram account a few years ago, assuming it was simply an app for editing photos. At the time, she hadn’t quite grasped the app’s social dimension. Over time and with advice from other users, she started to share photos she’d taken of her favorite outfits with the Instagram community. Today, it’s become an essential part of her daily life - every morning, she posts an Insta story outlining her plans for the day. She’s also created a second account, @louiseetmaud, which features hot tips for young mums. Her followers get to know her a little better each day until she starts to feel like an old friend!

3 years after starting on Instagram, she created her blog to keep her old and new content secure, and to make sure that her followers could find the answers to their questions more easily, without having to scroll through all of her photos and read every caption to find a topic that interests them. From tips on places to go and shopping ideas to diary tidbits, Maud is passionate about sharing her discoveries and life’s precious little moments.

Maud doesn’t like having a lot of clothes, preferring versatile pieces that offer a range of styling options (even if she admits that a bigger closet would certainly tempt her to buy more). Although her style is typically casual and romantic with little touches of rock chick here and there, she doesn’t like being boxed into one particular style. Her favorite thing about fashion is mixing everyday essentials with bolder, more unusual pieces. This helps keep her wardrobe versatile so she can adapt her style as and when she feels like it.

« We are living in a time where inspiration is everywhere, everything moves so quickly and there’s no shortage of fashion icons. So I like to take inspiration from lots of things at once! »

Her favorite piece is a good pair of shorts. Leather, suede, linen, denim, cotton; you name it, they will capture Maud’s full attention if they have a loose, high-waisted shape with a slight flare. She particularly loves black and white looks with a twist, adding a bag or a pair of shoes for contrast. When it comes to shoes, she loves wearing black or burgundy in winter, but often goes for gold in summer; colors that are trendy but still classic add the finishing touches to her outfits, which are flawless every time. Fashion fans, take note: her current obsession is block heels with round toes!

But what does she think about Vanessa Wu?

« As I love essentials in black and white, I often have to bring touches of rock’n’roll or pop to my outfits with bags, shoes and accessories. The Vanessa Wu shoes that I go for often have studs, which I love! »


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